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Hotel Rosa 3.0

Alassio, Italian Riviera, Liguria

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Review Summary

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  • In the heart of Alassio -- restaurants and the beach just around the corner
  • Pleasant, clean rooms with balconies; some have lovely sea views
  • Salt cave, ice fountain, massages, and 24-hour fitness center at full-service AquaRosa Spa
  • Free American buffet breakfast with large selection
  • Cocktails and beer at on-site bar
  • Kid-friendly services like playgrounds, kids menus, free kids club and snacks)
  • Seasonal rooftop terrace with seating and magnificent sea views 
  • 24-hour room and concierge services
  • Free Wi-Fi throughout and free rental bikes
  • Pets are allowed


  • Daily fee for garage parking and use of spa
  • Bathrooms only have showers
  • Some rooms have dated decor

Bottom Line

The 52-room Hotel Rosa is a mid-range option in the center of Alassio, a one-minute walk to the beach and Budello di Alassio, the city's historic pedestrian street. All pleasant rooms have balconies (some with dazzling sea views), but vary in decor from dated to contemporary. Kids' menus, free babysitting, and playgrounds are just a few of the abundant kid-friendly features, and there is a seasonal rooftop terrace with marvelous sea views. The full-service spa offers a wealth of amenities such as a salt cave and 24/7 fitness center, but has a daily fee, as does garage parking. Those looking for a beachfront hotel may want to consider the luxurious Grand Hotel Alassio where all modern rooms have sea or mountain views though it will be more expensive.

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A mix of classic and modern elements

This relaxed, family-run hotel is situated inside of a traditional dark pink building with wrought iron balconies -- it's a classic style that's reflected in the interiors as well. The small lobby has black-and-white leather seating plus brass light fixtures, and welcome drinks and a free cocktail hour are offered. Pink patterned tablecloths and red fabric covered chairs date the breakfast room, while modern iridescent tiles shine against dark wood floors and colored mood lighting at AquaRosa Spa. A seasonal rooftop terrace has gorgeous sea views and an outdoor bar, and the delightful garden is surrounded by shrubs and potted flowers. Guests are typically families and couples looking for a reasonable option on the Italian Riviera.


In the center of Alassio, down the street from the Mediterranean Sea

The Hotel Rosa is in the heart of Alassio, just one block from the historic Budello di Alassio, a narrow stone alleyway lined with shops, restaurants, and cafes. The beach is just one minute away on foot, while the Parish Church of St. Ambrogio is a seven-minute walk away. The Caravel Water Park, a family-friendly destination, as well as Toirano Caves and Cervo are a 20 to 30-minute drive. The Genoa Cristoforo Colombo Airport is the closest major airport, and takes an hour and 15 minutes to reach by car, while the Alassio train station is about five minutes away by taxi. Popular destinations such as Ventimiglia, the Aquarium of Genoa, and the Balzi Rossi Caves are also around an hour's drive.


Cheerful, unevenly styled rooms wtih balconies -- some have sea views

Rooms vary in decor -- some are more modern, while others are dated -- but all are pleasant enough and have balconies and air-conditioning. More modern rooms have stylish furniture and attractive, contemporary bathrooms, though more dated rooms have tired bedspreads, white formica furniture with oak accents, and old light fixtures. Most rooms are awash in creams and tans while some have bright green and red accents in the pillows and couches. All rooms have balconies, 20-inch flat-screen TVs with SkyTV, closets, safes, and welcome bags holding bathrobes and slippers. Most rooms have minibars as well and some have beautiful sea views. Suites are available with extra space, though the style varies. Clean bathrooms range in style as well. Some are adorned in modern brown mosaic tiles and contemporary fixtures, while others have worn gray tile and outdated fittings. Makeup mirrors and heated towel racks plus standup tile showers are in all bathrooms, and Suites have rainfall showerheads. Toiletries are provided, and some Suites have tubs.


Expansive on-site spa plus kid-friendly features and several freebies

A blue tile hot tub with jets and wonderful sea views stands out at the full-service AquaRosa Spa, which also has a sauna, steam bath, and ice fountain. A beauty parlor and salt cave are also available in the spa, in addition to a 24-hour fitness center with cardio and weight machines plus personal trainer services. Cocktails and beer are served at the on-site bar while the free American buffet breakfast offers a wide selection including eggs, bacon, cakes, fruit, and meats. A corner is designated with foods appropriate for young children as well. The hotel has a lovely rooftop terrace that is open in the warmer months. This hotel has plenty of kid-friendly features such as free afternoon snacks, bikes with child seats, playgrounds, and a free kids club and babysitting services. Free rental bikes and Wi-Fi are also provided, and pets are welcome with a daily fee. There is a daily fee for limited on-site garage parking.

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Via Maddalena Conti 10, Alassio, Italian Riviera 17021, Italy



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